Starbuks Verismo - the promise of so much

Starbucks Verismo - promises to let you brew Starbucks Latte, Americanos, and all other Starbucks drinks.  Out for Christmas, they are peddling the story that it will destroy the rest of the market. I don't know - there are a lot of Keurigs out there already - can they overcome that lead?

Hopefully it will be a better tasting product than Via. While it certainly has good market share, it's taste is terrible.  I mean stale, burnt folgers bad.

Cute video for the Verismo however.